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Alcopops
are sweet, fruity, often bubbly alcoholic beverages designed for and
marketed to youth. Learn about the products, the companies that make and market them, and the harms they
cause. more»
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Read responses from people who took action to make it happen
Free Your Festivals
When community fairs and festivals accept sponsorship from the alcohol industry, they become an unwitting part of the industry's marketing strategy. Read more. |
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How much does
alcohol cost California?
You're invited to a press conference and town hall meeting to release Marin Institute¹s groundbreaking report: The Annual Catastrophe of Alcohol in CA.
When: Wednesday, July 23 at 10:30 a.m.
Learn more >> |
Stop Self-Service Alcohol Sales
Easy access to alcohol is a key component of underage drinking. Self-service checkout in grocery stores would only make the problem worse. |
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Take Action >>
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Stop Big Alcohol's Big Ticket Giveaways
Take Action: Stop the Beer Swag
Young people are already far too inundated by alcohol advertisements. High cost giveaways, in the form of t-shirts, glasses, and toys, are just another way for to create brand recognition at an early age. |
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Take Action: Tell Gov. Schwarzenegger
to support alcopop labeling in California.
Send an email
Send a postcard
Read more about AB346 |
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